This isn’t content. It’s conversation. Live.
FAFO
Sports · Music · Culture
FAFO is live conversations, live streams from where sports, music and culture are happening, and real-time analysis of the things worth figuring out.
Sometimes that means talking to people who know the subject from the inside. Sometimes it means using tools like Copilot to analyse performance, culture, strategy, business and for creative output. Sometimes it means standing outside a stadium with a microphone.
Live and tied to the moment. With people who care about the subject.
FEATURED EPISODES
Stage 19 — Suffering, Then Glamour (with special guest Caley Fretz)
24 July 2026
From the brutality of Alpe d’Huez to the glamour of the Champs-Élysées, FAFO previews the Tour’s final weekend and the radically different challenges standing between the riders and Paris.
FAFO: Missing the World Cup Already? •
FIFA World Cup 2030 Preview • pt I: The earliest preview in the world (I’m pretty sure)
20 July 2026
Featuring Roger Guillamet, Designer • Mundo Deportivo
The FIFA World Cup Final 2026 – Spain v Argentina – A 90-minute FIFA96 (PC) simulation
19 July 2026
Featuring FIFA Soccer 96 developers Bruce McMillan, Marc Aubanel & Rob Bailey
HAPPENING NOW
Tour de France • Le Tour Daily (with special guests) – Review, Preview and DailyBusiness Case Study – A Live Copilot Workflow
Daily – Monday–Friday 6-27 July 2026
SCHEDULE – NEXT UP
Tour de France Femmes Avec Zwift Daily (with special guests) – Review, Preview and Business Case Study – A Live Copilot Workflow
Daily – Monday–Friday 3-10 August 2026
Featuring Roger Guillamet, Designer • Mundo Deportivo
Formula 1 vs MotoGP | A Live Microsoft Copilot Workflow
6 August 2026
Live workflow demo using Copilot to compare MotoGP and Formula 1 as global sports and entertainment properties — exploring audience demographics, fan culture, media strategy, brand positioning, lifestyle appeal, commercial growth, storytelling, sponsorship value and the different ways each sport turns speed, danger and spectacle into cultural relevance, with wider business applications.
Got something FAFO should look at?
Sports, music, culture — if there’s an event FAFO should be at, a question worth analysing or someone worth talking to:
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