Starting in Barcelona and ending on the Chanmps Élysées yesterday, and after 3 incredible weeks, the Tour de France is in the books. Today we take a look back at
Month: July 2026
Stage 19 — Suffering, Then Glamour (with special guest Caley Fretz, joining live from Alpe d’Huez)Stage 19 — Suffering, Then Glamour (with special guest Caley Fretz, joining live from Alpe d’Huez)
24 July 2026 From the brutality of Alpe d’Huez to the glamour of the Champs-Élysées, FAFO previews the Tour’s final weekend and the radically different challenges standing between the riders
Stage 16 — The Brands Behind the TourStage 16 — The Brands Behind the Tour
21 July 2026 FAFO examines four very different Tour partnerships — Krys, SNCF, Lidl and Ibis/Accor — to understand how brands use the same sporting property to create very different
Commonwealth Games Glasgow 2026: WTF’s the point? Or did they just figure out a smarter model for global sport?Commonwealth Games Glasgow 2026: WTF’s the point? Or did they just figure out a smarter model for global sport?
[ WORKFLOW – PDF ] Growing up in Australia, the Commonwealth Games were huge. Not the Olympics, but not far behind. Now Glasgow 2026 is trying something very different: fewer
FAFO: World Cup 2030 Preview pt I: The earliest preview in the world (I’m pretty sure) | With special guest: Roger Guillamet – Designer, Mundo DeportivoFAFO: World Cup 2030 Preview pt I: The earliest preview in the world (I’m pretty sure) | With special guest: Roger Guillamet – Designer, Mundo Deportivo
A live conversation and Copilot workflow the day after the 2026 FIFA World Cup Final — looking ahead to FIFA World Cup 2030 in Spain, Portugal and Morocco. Monday 20 July
Stage 18 — Where Does the Tour Go Next?Stage 18 — Where Does the Tour Go Next?
23 July 2026 FAFO tackles the issues, the controversies and the remarkable opportunity that the tour brings, forecasting the near future for the Tour and what it means for sports,
Stage 17 — Cycling from the Inside (with special guests Matic Flajšman & Felix Lowe)Stage 17 — Cycling from the Inside (with special guests Matic Flajšman & Felix Lowe)
Stage 17 – 2026/07/22 Special guests: Felix Lowe, cycling culture writer, author of Climbs and Punishment and host of Velo Vino podcast, and Matic Flajšman, POP TV/24UR sports journalist and cycling specialist, covering his sixth Tour de France [
The FIFA World Cup Final 2026: Spain v Argentina — FIFA 96 SimulationThe FIFA World Cup Final 2026: Spain v Argentina — FIFA 96 Simulation
Spain v Argentina gets the full 90-minute FIFA 96 treatment ahead of the real World Cup Final, with developers Bruce McMillan, Marc Aubanel and Rob Bailey joining to revisit the
Stage 13 — What Riders Eat, Drink and ThinkStage 13 — What Riders Eat, Drink and Think
17 July 2026 Ahead of a decisive weekend, FAFO looks inside the peloton at the extraordinary demands of the Tour — from fuelling and hydration to fatigue, psychology and what
Chunky Chooses: FIFA World Cup 2026 Final — Preview & PredictionChunky Chooses: FIFA World Cup 2026 Final — Preview & Prediction
17 July 2026 Copilot researches Spain and Argentina, analyses their performances and predicts the World Cup winner. Then Chunky does the same thing using considerably less data and considerably more
Stage 12 — Why Do the Richest Teams Win?Stage 12 — Why Do the Richest Teams Win?
16 July 2026 FAFO follows the money, examining how budgets translate into riders, technology, support, preparation and competitive advantage — and just how much wealth determines success at the Tour.
Stage 12 — Why Do the Richest Teams Win?Stage 12 — Why Do the Richest Teams Win?
16 July 2026 FAFO follows the money, examining how budgets translate into riders, technology, support, preparation and competitive advantage — and just how much wealth determines success at the Tour.
Stage 11 — Inside Elite Cycling (with special guest Jani Brajkovič)Stage 11 — Inside Elite Cycling (with special guest Jani Brajkovič)
Wednesday 15 July 2026 Inside Elite Cycling with Special Guest: Jani Brajkoviċ, Former pro cyclist, elite performance coach • JB Method (& Business Case Study: Continental Tires and what brands
USA ’94 to USA, Mexico & Canada 2026: Same Sport, Different PlanetUSA ’94 to USA, Mexico & Canada 2026: Same Sport, Different Planet
15 July 2026 FAFO compares two North American World Cups separated by 32 years, using Copilot to explore how football, American culture, audiences and the business surrounding the tournament changed
Stage 10 — France, According to the TourStage 10 — France, According to the Tour
14 July 2026 On Bastille Day, FAFO explores France through the Tour de France — cycling, food, fashion, music and philosophy, and how a bike race became a travelling expression
Rest Day — How Le Tour Became a Global Commercial IconRest Day — How Le Tour Became a Global Commercial Icon
13 July 2026 No stadium. No ticket sales. Thousands of kilometres of public roads. FAFO examines how the Tour became one of sport’s great global commercial properties despite giving the
Stage 7 — Paul Seixas & What the Tour Means for BrandsStage 7 — Paul Seixas & What the Tour Means for Brands
10 July 2026 FAFO profiles French rising star Paul Seixas and examines what the Tour de France can offer major brands — from attention and association to culture, experience and
Stage 6 — Tadej Pogačar & Cycling’s Global MarketStage 6 — Tadej Pogačar & Cycling’s Global Market
9 July 2026 A closer look at Tadej Pogačar and the forces shaping modern professional cycling, from elite performance and superstar value to the increasingly global market surrounding the sport.
Stage 5 — What Does Škoda Actually Get from the Tour?Stage 5 — What Does Škoda Actually Get from the Tour?
8 July 2026 FAFO examines Škoda’s long-running Tour de France partnership to understand what brands actually receive from major sports sponsorship — beyond having their logo everywhere. [ WATCH THE
Backrooms & the Business of Curiosity, Community and 2020s DreadBackrooms & the Business of Curiosity, Community and 2020s Dread
8 July 2026 How did one image of an empty office space become a global entertainment property? FAFO explores how the Backrooms turned collective curiosity, participation and modern anxiety into