JUST BIZNESS RIGHT NOW – News analysis with Copilot:
- Dirt Is Good uses F1 Academy to balance sponsorship, sell speed and champion women
- Monster Energy enters MLS through multi-season LAFC partnership
- NFL renews betting partnerships with DraftKings and FanDuel, adding Fanatics
- Sportradar wins Euroleague rights as bidding pushes annual fee above €12m
- Okko renews Euroleague rights in Russia despite teams remaining suspended
- Sportradar expands Polymarket partnership to 20-plus competitions and 300,000 matches
- CBC retains Canada Super 60 rights for cricket league’s second season
- Sky NZ secures Premier League through 2034 as profit and revenue rise
- Mondelēz expands US college sports presence with five university sponsorships
- Western Australia extends WWE’s annual Perth event programme through 2028
- AFL sets sixth consecutive audience record with 370 million viewers
